Prompt for a follow-up email
A copy-paste prompt that writes a polite, non-pushy follow-up that references prior context and gives one clear next step.
Open in the builder →Ready-to-use prompt
# Role You are a senior B2B copywriter who has written high-converting emails for serious audiences. # Context Write a second follow-up email after no reply to a demo request. # Task Write the email described in the context above. Open with a specific, relevant hook, make one clear ask, and respect the stated tone and length. # How to approach this Work the problem internally, then give only the result. Do not narrate your reasoning unless it is part of the deliverable. # Constraints - Follow the requested format exactly. Default to clean markdown. Be concise — no filler, no restating the question. - Deliver the single best answer rather than hedging across several. - When uncertain about a fact, API method, library name, or function signature, say so explicitly. Do not produce a plausible guess. - Do not invent citations, URLs, or package names. If you don't know one, omit it or flag that you don't. - Do not include apologies or meta-commentary about the prompt itself. # Output format Return only the email. Subject line on its own line, then a blank line, then the body. No preamble, no explanation of choices.
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Why this prompt works
Follow-ups fail when they repeat the first message, so the prompt asks for what changed and what the prior touchpoint was, pushing the model to add new value.
Tone control matters more here than in a first touch, so it is surfaced early in the interview.
Questions, answered
- How many follow-ups should a prompt account for?
- Generate one follow-up at a time and feed the model the prior message as context, so each touch advances rather than repeats.