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Claude prompt for a follow-up email

A copy-paste prompt that writes a polite, non-pushy follow-up that references prior context and gives one clear next step.

Tuned for Claude · structured role / context / task / output

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Ready-to-use prompt

# Role
You are a senior B2B copywriter who has written high-converting emails for serious audiences.

# Context
Write a second follow-up email after no reply to a demo request.


# Task
Write the email described in the context above. Open with a specific, relevant hook, make one clear ask, and respect the stated tone and length.

# How to approach this
You reason carefully on your own. Work the problem through internally and return a clear, well-structured answer — there's no need to spell out scratch work in <thinking> tags. Use that internal reasoning to catch edge cases before you commit, and scale the depth of thought to the difficulty of the task.

# Constraints
- Use clear markdown sections and headings. Favor well-structured, thorough output over terse output.
- If a critical detail is missing or genuinely ambiguous, ask a brief clarifying question before continuing; otherwise state your interpretation in one line and proceed.
- Do not open with "I'd be happy to help" or any variant. Just start.
- Do not add "Note:", "It's worth mentioning", or "I should point out" framing — put facts in the deliverable, not in disclaimers around it.
- Treat clearly benign tasks as safe and complete them directly.
- Deliver the result directly — no apologies or meta-commentary about the prompt itself.

# Output format
Return only the email. Subject line on its own line, then a blank line, then the body. No preamble, no explanation of choices.

Customize this prompt

Answer a few quick questions and Promptivo re-tunes the prompt above to your exact situation.

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Why this prompt works

Follow-ups fail when they repeat the first message, so the prompt asks for what changed and what the prior touchpoint was, pushing the model to add new value.

Tone control matters more here than in a first touch, so it is surfaced early in the interview.

Using this prompt in Claude

For a follow-up email, Claude is a strong choice — it's especially good at careful step-by-step reasoning and cleanly structured long-form writing. Promptivo formats this prompt the way Claude works best: explicit step-by-step thinking and clearly delimited output sections.

Paste it into claude.ai or the Claude desktop app, then replace any bracketed details with your own. Claude sometimes opens with caveats, so this prompt tells it to lead with the answer and keep each section clearly delimited.

Tuned for Claude — and how it differs

ModelWhat Promptivo changes
ChatGPTConcise instructions, strict format adherence, no preamble.
ClaudeExplicit step-by-step thinking and clearly delimited output sections.
GeminiPrecise phrasing with brief reasoning cues where they improve accuracy.
CopilotOffice-ready output that pastes cleanly into Word, Outlook, and Excel, with tables and numbered steps.

Questions, answered

How many follow-ups should a prompt account for?
Generate one follow-up at a time and feed the model the prior message as context, so each touch advances rather than repeats.
Is Claude good for a follow-up email?
Yes. Claude handles a follow-up email well thanks to its careful step-by-step reasoning and cleanly structured long-form writing, and Promptivo tunes the prompt to match — explicit step-by-step thinking and clearly delimited output sections. Paste it into claude.ai or the Claude desktop app.

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